I love Rimmel London Eyeshadows. I have been using them since high school when I first discovered that they truly last eight hours crease free.I'm all about putting make-up on once in the morning and then forgetting about it. And Rimmel helps me do just that. Now, these aren't as bright as other eye shadows, they are more of an eye *shadow* and not so much as a bright eye paint, but that is what I like. I probably have a dozen different colors, and I love and wear them all. I would recommend this to everyone I see (and I'm sure I have!). The only bad thing I've encountered is that the plastic compact seems to break fairly easy. I think all mine are broken with in a couple weeks. I just put a piece of masking tape on it to keep it shut and help keep little fingers out.