In my opinion, this book is just the "ultimate solution" in weight loss. What I like about it, other than a huge admiration for the author, Dr Phil, is the strategic planning it demonstrates in the art of weight loss. It doesn't just cover how to cut calories and address simples measures to a better, more healthy lifestyle, it goes deeper into the realms of self assessment and recognition. The book enables the reader to get their own strengths and weaknesses into perspective and when you know what your weak points are, you can plan for them and deal with them. The book continually points out that we have an internal dialogue with ourselves about why we should or shouldn't have that food, why we should or shouldn't work out. It stands to reason that when a lazy person is debating whether to go for a jog, the voice in their head is saying "but when are you going to clean the bathroom"? So right there you've talked yourself right out of a jog! When I read the book, I lost 40 pounds. I wouldn't say it was easy, but before reading the book I'd always wanted quick results that I could see straight away. This books calls for a "forever" change in your thinking because lets face it, our biggest enemy is ourselves. It teaches you how to improve your lifestyle and with it, your self esteem. I was able to "outsmart" myself at the supermarket checkout counters when acknowledging the marketing strategies of the store, and challenge myself at the most difficult time of the day (4pm) when historically I felt worn out and hungry. One of the biggest helpful hints I remember reading wat that you have to replace your eating habbit (ie. snacking while watching a movie) with a good habbit. For instance, you'd think that playing video games would be a no-no, but not so! You see, while you are playing video games, you are not eating! I liked that! Dr Phil teaches that you don't have to diet hard, you just have to diet smart. I would thoroughly recommend The Ultimate Weight Solution to anyone wanting to lose weight, without using any fad measures.