This product is like make up for your legs. It is important to get the right shade and to exfoliate thoroughly before applying. It has the consistency of a lotion mixed with a foundation, it is a little on the thick side. Since this product is almost like a makeup foundation for the legs, it will transfer to clothing, so best used when wearing shorts, bathing suit or skirt. Scent This product does have a strong scent, but not over powering. The scent slowly fades. It does not have a "fake tan" or "self tanner" smell. Absorption This product does absorb and dry, however it does transfer to clothing and will run slightly if the user sweats or gets wet. It is not a product one would use when wearing a bathing suit to the beach or swimming pool, unless there is no intention to go into the water. Effectiveness Besides the fact that this product will transfer to clothing, it definitely serves its purpose. It has great coverage that is build able. It leaves the legs looking flawless and easily washes off.