VS has been around forever but continues to step up their game every year! There's hardly a week that goes by that my girls or myself aren't either in a store or waiting for a .com package to arrive. My daughters are Pink obsessed and I have no problem spending the money on clothing for them as most products are high quality and built to last. I personally don't own a bra or panty from anywhere else and am currently in love with their [newer] sport line. I probably own every front close Incredible sport bra that they have ever released. I was so sad to see that only Pink ( a little young for me) carries swimwear now because I also crazy buy their swim lines every year! All top notch Lingerie, clothing, Perfume,Make up, and Gymwear; we love it all!