I was looking for a less expensive product with ingredients that were organic and natural. This one worked. I have used this product many times in the past and it works well. I have normal to oily hair and it seems to do the trick. The only thing that I don't like is that sometimes my hair has more static after it's dry than when I use other products, but it is still good. The smell is pretty good. The shampoo isn't full of chemicals, dyes and all that stuff so I feel better putting it onto my hair. It goes on and rinses off well and my hair feels good after it is dried. I would recommend this product, especially for the price. You can get a bottle for around 3 bucks. A lot better than some of the other organic/natural shampoos out there. Effectiveness It works well. It goes on, lathers well and rinses off good. It cleans your hair well and leaves your hair feeling good. Scent The smell is good. It isn't very scented, but it has a nice light smell.