Tide w bleach is a reliable choice. It takes out everyday grime and odors. And it makes everything soft and fresh. This powder detergent is a staple in my laundry room and keeps colors bright, whites white, towels soft and fresh, and doesn't irritate my semi-sensitive skin. I do a double rinse just as a precaution. It is more expensive than most but I only use to the bottom line on the scoop for large loads and even less for smaller loads. I am consistently disappointed when I try other brands and always go back to powder Tide w bleach. The higher cost is offset by being highly concentration and the benefit of reliably cleaning every time so clothes last longer. Plus it keeps everything looking newer longer somehow.