This is one of the best products I have found out there for cleaning the gel out of my hair every morning. It doesn't take a whole lot of the shampoo to cleanse my hair and it leaves it soft and refreshed every morning. Plus it seems to be gentle enough to use it every single day. There are a couple of other brands out there that do clean a little better and faster but they tend to cost an arm and a leg to do something that this product does. For the money I would definitely choose this one every time. Effectiveness Suave men's deep cleaning shampoo does a very good job of cleaning my hair. I never have to use an over abundance of it, just a small squirt and it does it's job. All of the hair styling products that I use are gone with a simple wash. Scent I enjoy the scent. It's not overpowering but it is enough to notice it. My fiance really likes the scent which is why she got it for me in the first place. I have noticed her smelling my hair from time to time after I get out of the shower.