There are many times when I know I should take my face makeup off, but I don't feel like getting out of bed to wash my face. When I saw Philosophy Purity Made Simple One-Step Facial Cleansing Cloths I decided to buy them and give them a try. The packaging is convenient, because it has a re-closable seal that keeps the cleansing cloths from drying out. I use one cloth whenever I don't feel like spending the time to wash my face. This does a great job of getting all of my makeup off. My mascara and eye liner even came off when I used this cleansing cloth. These work really well to keep my skin looking clean, and they do not dry out my skin at all. I also tend to have sensitive skin, and these don't irritate my skin at all. Effectiveness These do a great job of getting all of my makeup off. A single cloth is enough to remove all of my makeup from the day. Ease of Application These are very easy to use. You just wipe the cloth over your makeup to remove any makeup, eye liner, and mascara.