I am going to be changing my hair color in a few weeks and the process will be damaging to my hair. My stylist suggested I use a mask over the next few weeks to get my hair in shape for the upcoming color. I have always liked the Pantene brand of products and I had a coupon for a Pantene product. Honestly I was disappointed in the results. Yes, it smells divine and you do get a fair amount of the product for the price, but the actual moisturizing qualities left a little to be desired. The formula was almost too thick to thoroughly be absorbed into my hair. I left it on for the suggested time but when I took it down from the cap it hadn't really absorbed into my hair, it was resting on the top of the hair shaft. After rinsing my hair was rather dry. Each time I used it which was actually twice a week, my hair still had knots and it was rather difficult to comb out. Effectiveness My shoulder length color treated hair desperately needs moisture. This mask only did an average job of helping my hair to be easier to comb out and smoother looking. I actually get better results from using a regular conditioner formula. Scent I'm rather partial to the classic Pantene scent. Very feminine without being fruity.