I was reading the prior posts on this particular mixer but didn't notice too many talking about the weight of the mixer but that is the one thing that really stands out to me. It is a bit heavy and bulky for a smaller person to use but is well made, durable and strong. It can whip through potatoes, batter and other cooking tasks without a problem but is heavy to me. There are lighter models out there but this one, although heavy, is built well. Mixing Performance Makes mixing quick and easy. No issues in this department. Ease of Cleaning I haven't met a mixer yet that is TRULY easy to clean. Between the air intake and exhaust, flour seems to collect there and it's never the easiet job to remove it but it is a more durable mixer so I am not afraid to give it a good cleaning post dough mixing. Ease of Use As I have said earlier, it's a bit heavy but I guess that comes with the durability of th eproduct. Design Because of its weight, the design seems a bit awkward for me but I'm use to it now and wouldn't change it. Durability Can't beat it for durability. I have dropped on the counter, in the sink with soapy water and cannot destroy it. It is a BEAST among handheld mixers.