This product overall is a good one. I used this product because I had kinky twist braids in my hair and I could not wash them regularly and so I decided to look for an alternative to the basic shampoo and water method. I only applied it to my scalp and i rubbed it in for a few minutes using the tips of my finger then I took a damp hand towel, as directed and lightly blotted the area of my scalp. It left my scalp with this cool refreshing feel to it that I really liked and it actually does pick up the dirt and build up on your hair because the residue is left on the towel. This was a good product to use during the times when I have braids in my hair and I will use it again next time. Effectiveness This product does remove build up and is effective and easy to use. Scent This product had a combination of the smell of rubbing alccohol and the fragrance of a flower. I liked the smell and it was not a bother to me because it also masked the smell of my hair as well and made my hair smell clean.