I hit the day after Thanksgiving sales this year and purchased the Olevia 37" HDTV.  So far, I'm pretty impressed!  The picture quality is crisp, the colors are vivid, and the sound quality is pretty good.  I've heard some complaints about Olevia's sound quality, but compared to the TV it just replaced, it sounds great!  The only complaints that I have about it is that the settings are kind of difficult to figure out.  I still haven't figured out how to use my universal cable remote or how to watch the pic-in-pic.  The instructions for this TV is on DVD, so I'm sure that whenever I actually watch the DVD I'll be able to work out the kinks.  This TV is such a bargain comparatively that I think that anyone in the market for a flatscreen HDTV should definitely look at the Olevia as an option.

mayagirl

Caldwell, ID

I have been intrigued by the big TVs.  I liked them, but I didn't like the price of them.  This one fills my desire very nicely.  It does everlything I need it to do.  It is remarkably low priced also.  I dont have to look at a small picture with big black bars above and below it anymore.  It isgreat!!

karenkuhn

Camby, IN

Bad things are hard to say about this television.  First off the Picture is amazing, the sound is phenominal.  Can't beat this TV for the price. the only real gripe I have on it is the delay, it seems everytime i enter a menu or change the source, even when raising or lowering the volume, there is a massive amount of delay.  When I turn the TV on it takes around a full 3-4 seconds just to switch on and tell what source it's on.  Other than the delay it's an excelent TV for the money.

ShikimaOnna

Pueblo, CO

I purchased this tv in the summer.  IT will be on sale for 550 at target on "black friday" if you do not already have a lcd get this one for yourself, your husban, you wife, anyone it is a steel at 550.  I love my tv and all my friends want to watch the games at my place.                                                                             

mbarnold9

Tampa, FL

Best TV for is value.  Just as good as a Sony and not as pricey.  Love the Hd Picture quality. Very minor draw back is sound doesn't come on as soon as you turn the TV on. This is my first experience with this type of TV and brand. I always  have been a Sony TV user until now.

Virginia

Thousand Oaks, CA

I bought this TV through Target.com. Overall, a very good value - 37 inch with good color. Really need HDTV cable to fully appreciate the picture. Menu is somewhat complicated- lots of settings to figure out. The sound is low on HD channels, must turn it up almost all the way to hear what characters are saying. When the set is off, a blue light stays on. It is very bright and annoying. Otherwise, good value.

stacimac

Morristown, TN

**I purchased an Olevia 37" LCD TV which was on sale at my local K-Mart Store.  I wasn't sure how good it would be as it only had a 1500 to 1 contrast ratio.  After setting it up & going through the various functions, I got it set to the picture quality that was to my liking.  I must say this TV has an excellent picture in Standard Definition & when viewing a television program or DVD movie in the High Definition mode, the picture is absolutely amazing and comes as close to viewing in 3D as you can get.  I have had this 37" LCD TV for about 3 months now & I am very satisfied with my purchase of it & would recommend it for anyone interested in purchasing a 37"LCD TV.      **

rickforte

Meadville, PA

The 537H has a reasonable picture out of the box, and a superior picture after tweaking its settings with the help of an Avia DVD. The "plain black wrapper" approach serves to highlight the superior picture; one that is far better than the two CRT-based HD monitors in my home (one direct-view, one projection). Though I use a receiver for audio, a quick check of the set's sound reveals that it's passable. Packaging is comparable to that of a high-end DLP set that I purchased and returned due to unacceptable picture quality. The menu system is confusing at first, but is easier to operate with practice. The "hidden" power switch on the back of set should be referenced in the quick-start diagram and manual. The manual should be printed, rather than supplied on a CD. The blue "standby" light is very bright (soon to be covered with electrical tape).

mibztec

Edison, NJ