I like it but it is super expensive. There are other brands out there that do just about the same thing for like half of the cost, so basing it off that alone I probably wouldn't pick this specific one over a handful of others. Effectiveness It basically does all that is says it does. It is effective on dry skin or oily prone skin, taking about three or four weeks to get the even tone of skin but moisturizing within the first few days. I did not notice any side effects like excess drying or redness. It can be used every day consistently. I didn't notice much of a smell to it so in my opinion it was just kind of a plain moisturizer. Nothing really special. It seemed to run out fairly quickly as well. I'm used to my moisture gels and washes lasting me roughly two months or so but I seemed to run out of this in a little over a month. Some washes take more time than that to even work effectively.