I have tried many products for dry, cracked heels and rough feet. until i tried O'Keeffee's for Healthy Feet, none worked much at all. This is the real deal....I used it a little less than it says, because I'm forgetful, and it still worked so well. My feet are pink and soft, no more cracks, no peeling, no more hosiery ruined by my rough heels! I noticed a difference in about 3 days, and by the time a month rolled around...my feet looked great! I love it!