Nautica blue will have everyone around you wherever you go telling you how great you smell. The girls especially love the smell of this stuff. I dont know what it is about it, but it really does smell so fresh and it is just a refreshing scent. Most colognes now a days are either musky or ust too strong. This one is neither. It is strong enough that you notice it, but not so strong that you turn your head when the person walks by you because the smell smacks you in the face. This is a scent that every man and every girl should like. I dont' know how anyone can not like the way this stuff smells. Anyone who is looking for a new cologne I would tell them to check out Nautica Blue and if they don't like it then I will admit to being wrong about it, but I'm sure at least 90 percent of people that smell this love it.