I have an allergy to soap so if my hands break open, I almost always develop a bad allergy rash on my hands due to the hand soap I use. I had been searching for some really good lotion that would moisturize my hands and keep them that way. I bought this product at our supermarket because I saw "MAXIMUM HYDRATION" on the label. It was not until I got home that I realized that it was intended for men (I am a woman) but it is still nonetheless one of the best lotions I have ever used. The scent is more neutral and "manly" than I would prefer but it is still wonderful. I do wish that the MAXIMUM HYDRATION version would come in more scents, but until then I will continue to buy the version intended for men. I use it about once a day and it has revolutionized my skin. I would easily recommend this to any one with dry or inflamed hands. It has worked wonderfully for me! I will buy this lotion from now on whenever I need lotion.