I always use this coffee maker when I have a large group of guests. I usually like to offer coffee with dessert at the end of the night and it helps to have a coffee maker that makes so many cups at once. This coffee maker makes twelve cups at once! It really saves time and it does a great job! What I loved most about this coffee pot was the fact that it was so cost effective! It didn't break the bank and I felt like I got a wonderful and useful coffee maker in the end. The coffee it produces is always wonderful and I feel confident when I'm using this coffee pot! Brew Performance This coffee makers performance is great! It always puts out wonderful coffee. Ease of Cleaning This coffee pot is very easy to clean and the pot itself is dishwasher safe! Ease of Use This coffee maker is a breeze to use! Design A wonderful and sleek design that would look great on any kitchen counter. Durability I have had it for three years and it still works perfectly.