Ok, I am a professional sunless Tanner. After reading a lot of these reviews I have come to realize that people do not know how to prepare your skin for a sunless Tanner. You need to apply the tanner after the shower so your skin is hydrated you should never apply any tanner to dry or cracked skin. If you apply it to extra dry skin it will seep into the cracks and look horrible but any sunless tanner will do that. This product works great if you apply it correctly. I applied this in the shower after I have dried off and it has always looked great.