I used to use it a lot on baking before having a baby. Now I have it in our baby girl's play kitchen. She uses it when she wants to pretend to cook and bake. Also she uses it on daddy when daddy is pretending to sleep and she uses it as an alarm clock lol. But when I do bake I will borrow it back from her. It is very cheap and works well. I would recommend this timer for cooks and bakers and also for kids when they pretend to cook and bake as well. Ease of Cleaning Super easy to clean Durability After our baby playing with it and me using it years prior to her being born it still works well. It has not let me down. Design cute design and colors.