I love this blender. I received it as a Christmas gift a couple of years ago and I use it several times a week. I make hot soups with it, breakfast smoothies, coffee drinks and lots more. I am amazed at how durable it is - it crushes ice without any problem at all! Blending Power Blends ice beautifully without stalling - I use this blender almost daily to make smoothies (and have had the blender for over 2 years) with frozen fruits and ice. The blades are still perfect. Versatility I've used my blender to make hot soup with roasted veggies taken directly from the oven and it holds up to the heat very well. Ease of Cleaning As long as you rinse it out the mixer completely after you've used it so food doesn't stick to it, it's very easy to clean. Ease of Use Couldn't be more simple. Just choose a setting and let it do it's job. Durability Very durable.