I was introduced to aerated chocolate in Ireland, where it is very popular. I also had some in South Africa, which has very good chocolate. More recently I found these Hershey's aerated chocolate kisses. In my opinion, they are good for being American chocolate, but they are not as good as European chocolate (since South Africa was colonized by European countries, they have the same kind of chocolate). In general, American chocolate is made with more wax, so it doesn't have as good of a taste. But these Hershey's kisses are still good in their own way. The aeration makes the chocolate lighter and fluffier, making it more enjoyable to eat. This aerated structure also allows you to chew the chocolate easier without it getting stuck in your teeth and leaving sugary residue that can cause cavities. I also like adding one or two to coffee to give it a chocolaty flavor. The increased surface area of the aerated chocolate allows it to melt faster in the heat of the coffee, allowing it to quickly blend in without leaving a half-melted chocolate chunk in the bottom of my coffee. These Hershey's kisses are rapidly moving up in my opinion of American chocolate, and I find myself buying them more and more.