This shampoo is a lot thicker than a lot of shampoos that I've tried out. You don't need very much for application, this stuff goes far. I've found that this shampoo works well for me no matter what my hair length is. The shampoo cleans wonderfully without leaving much in the way of buildup on the hair. It does have coating properties that bind to the shaft of the hair which results in leaving your hair feeling silky and smooth. I love brushing my hair after using this product, it's like silk. Hair bands won't stay in place, they slide out because it makes my hair almost too soft. Finesse Hydrating Shampoo often leaves my hair looking almost like it belongs in a commercial. The light reflects off of it and it bounces as you walk. The shampoo smells great. The scent clings to the hair a lot longer than many other shampoos I've tried over the years. I receive more compliments on how I smell after using this shampoo, even on days when I am wearing only the scent of my cleansing products.