I bought this after losing my last whisk because I do a lot of baking and thought the fact it was made of silicone would help keep dough from sticking in the whisk. It works as good as other whisks I have had but I was disappointed that it does not affect how much of the batter gets stuck inside of it. Also, it is hard to clean. I have to clean it several times to get all the gunk out of it. It does whisk things nicely I just wish it was easier to clean. Ease of Cleaning This product is a big pain to clean. The batter gets caught in the whisk and it takes a good bit of scrubbing to get it all out. Durability This product is made to last. I have no complaints on the durability. It works well even in thick batter. Design The handle is very comfortable and makes whisking easier. My kids love the colors on it because it is so bright and pretty so it makes them want to help me in the kitchen which is a great perk. I just do not like how hard it is to clean the Farberware color silicone whisk.