Equate ibuprofen pain reliever and fever reducer is a wonderful product! I first tried this particular medication a year ago and absolutely loved it. I work out at least five times a week leaving me with many aches and pains. I was at first taking a different medication but it became very expensive. I absolutely adore the equate brand because I know that when I buy from this particular company I'm getting quality at a very affordable price. This product really does work! Whenever I have a headache I take one and I feel better in about 30 minutes. I definitely plan on continuing purchasing this product because it is so convenient to purchase and it does work so well. I would definitely recommend this particular product to anyone that has pain or fever. Effectiveness This Particular medication is extremely effective. Ease of Use This medication comes in pill form and is very easy to use. Immediacy After taking one pill I started feeling relief around 30 minutes later.