I am a busy mother, so I didn't want to waste my time buying a flat iron that wouldn't straighten my wavy hair quickly. So, when I saw this straightener, it looked like a quality one. It's hard to know what will work. I have a lot of wavy hair. And it's thick, so the flat iron needs to get hot enough to work on my hair. So, jumping into this buy, I was taking a chance. It definitely looks nice. It's white and silver and very sleek looking. And it seemed like a quality product. I am so glad I took that chance and bought it! I love it. It has adjustable temperature settings, I just set it to the highest each time, but there are lower ones. And my hair also doesn't get caught in it. It's very smooth and doesn't pull. So, I just love it, and will buy it again if I happen to lose or break this one! Oh, and also it comes with a silver carrying case for travel and a flat silver surface to rest the hot iron on. I use Both of these. And I am able to quickly straighten my hair, so I have time to do others things that need to get done!