This is a great product. Be sure to exfoliate very thoroughly and you will get the very best results. The texture is soft a smooth and just glides on the skin providing moisture and soft gradual color. The color is as natural as the product itself being that all Clarins products are made with plant extract. The color is even and soft in golden color, not the orange hue is with many brands. Ease of Application The application of this is exceptional. It has a creamy mousse texture that glides on easily. Leaves the skin soft and moisturized and there is no worry of streaking or discoloration. Be sure to exfoliate thoroughly. Scent Very mild to no scent at all. Because it's made with plant extracts there is no fragrance added and what you do smell, is pleasant and quickly goes away as soon as it dries. Longevity The color is gradual and stays well but you have to continue occasionally once you have reached the color desired.