So I've been using Hello Hydration for many, many years. Any hair stylist I've been to has complimented how healthy my hair is. When I asked the brand of shampoo I use, most were shocked. One, however, said (under the cuff) that Herbal Essence Hello Hydration is the best shampoo on the market, no need for expensive products. I was satisfied and still am. As an added bonus, I get compliments all the time about nice my hair smells. I naturally have normal hair with a tendency to get oily more quickly than most. Try it, even consider the travel size, most department stores carry it. You won't be disappointed.