I've used these a few times now for those rare days when I wear makeup. I don't often wear it so I love the closure on these that keeps the rest of the wipes wet between uses - other ones only have a silly plastic flap with some adhesive that invariably wears out after a couple of uses - but these stay moist long after the pack has been opened. Like I said, I don't wear makeup often. But these removed all traces of what I wear (I don't use waterproof mascara, and most wipes struggle with this anyway) and left my skin feeling clean, refreshed and moisturised. Delighted with this product and I always keep a packet in the fridge in summer to help cool me down. Wonderful little wipes that also moisturise. Effectiveness Gets all my make up off with one wipe, though I do have to use both sides. Ease of Application Wipe, discard, go to bed! You don't get much easier than this. Scent Has a nice light scent, nothing overpowering and it vanishes after a couple of minutes.