I get burned, a lot. Last weekend I went to the park and didn't wear sunscreen because it's April - who gets burned in April? Well, it was 75 degrees, so I got burned. This was probably one of the worst burns of my life. My shoulders and chest were achy for days. As soon as I realized I was burned, I put Hold It Right There on my burn every few hours. After the first application the contanstant sting was relieved. The next day the bright red was reduced and wasn't as bad. It still hurt, but not too badly. Every day I've applied Hold It Right There twice a day - once in the morning and once at night. It's helped turn my sun burn into a tan and has helped keep my skin moisturized so that it wouldn't peel. I am very happy with with Hold It Right There. I use to use any Aloe product which would leave me feeling sticky and always had a weird funky smell to it. But Hold It Right There rubs in like lotion, so you don't feel sticky or greasy. The smell is light and reminds me of a beach. I highly recommend this product to everyone. It works great for extending the life of a tan (not just for burns). My fiance uses it when he tans (lucky him) and it makes his tan last at least a week or two longer than it would if he didn't do anything.
Salt Lake City, UT