I actually find this to be the case with most bbw products - the scent is super strong and lasts long but the lotion itself doesn't moisturize well. I find that I have to keep applying very frequently to actually get the moisture. But I do really like the scent so I normally end up using it mostly for the scent and using another lotion for the actual effective moisturizing effect. Scent Scent is great! The scents are strong and also lasts long. I like the scent a lot. So I end up applying mostly like a perfume than a lotion. Absorption Not too bad but feels like it dries up pretty quickly. Even after half an hour I feel like I need to apply another time. Effectiveness Not very good at moisturizing unless you apply frequently. I would not recommend for very dry skin. If you use it mostly for the scent then you can use it as hand cream but I wouldn't use it for the face or places where you need more moisture.