I love all of Burt's Bees Baby Bee products, and this one is no exception. This baby shampoo/wash has no sodium lauryl/laureth sulfate, no paraben, and no phthalate, like most other baby shampoo products, so you can feel good about getting your precious baby squeaky clean. And afterwards baby smells so nice! Follow it with Baby Bee Buttermilk Lotion for an even sweeter-smelling little one. Worth the price for these wonderful products! (Can be found for less on some websites.)