I've never been much of a cereal eater, but when I tried the Kellog's Frosted Mii-Wheats Blueberry Muffin, I was really impressed.  Then I was looking for a snack one evening and while standing with the cupboard door open looking for something sweet, but not necessarily chocolate, I saw the box of Kellog's and thought, "Why not?"  I'm almost embarrassed to say the I ate almost half of the box while watching TV.  I love the cinnamon, too!!!  I'm sold on them!!!