I normally use the All Free & Clear detergent, but this is the 'other' kind I buy when my usual is out of stock. I try to stay away from perfumes and dyes because my children have sensitive skin but all of the All product formulas seem to agree with them. I was skeptical of the time released freshness but your clothes really DO smell fresh for days after you wash them. It is an effective cleaner, effective stain remover, and the small bottle takes up little room in your laundry room. The scent is pleasant, and it is very reasonably priced, at about $5-6 for a regular sized bottle. The one con...