My hairstylist recommended this instead of another namebrand spa item she had previously sent me home with because of all the benefits of this one product. It is very easy to use and simplifies the prep work for hair while eliminating almost all of the former products that my daughter and I used for our pre-styling. It's a 10 Leave in Conditioner protects hair from the heat and overdrying effects of blowdrying and flatironing hair and after one year of use, I have no bad/split ends due to styling damage.