This is a great product for infants who have skins allergies or extremely sensitive skin.  I used it extensively with my first child due to skin irritations. The product has a very light smell.  The product is a bit expensive but for children with sensitivity to laundry products it is an excellent selection. 

This product is great for peace of mind if you are a concerned mother and are concerned with heavy perfumed products this is a great alternative.  For mothers who have children with allergies, this is a great option for laundry products. 

I would recommend this product to any new mom...