Aside from the terrific way in which this product goes on and works into the skin, there is the potential for so much fun in mixing and creating your own customized colors. — I initially purchased this makeup with some degree of wariness...the reasonable price made me juuuuuust a bit suspicious that I might be buying an over-hyped product. The bottom line is that, once received, I am hooked. Not to disparage competing makeup lines, but Everyday Minerals has every other company that comes to mind beat hands-down, in terms of price, color, ease of application, and how it looks… read full review »