Jadore is only one of many by Christian Dior. This is probably my most favorite brand. Every Dior perfume I ever owned has lasted forever. You need so little and the scent is there for most of the day. My husband loves when I wear "Dune". Just the BEST!! It is a little pricey, however; it is worth every penny. IF you are looking for a new scent - here it is - any one of Dior's fragrances are absolutely marvelous darling!!