2.7
16 reviews
Other Paints:
  • Average: 3.9
  • High: 5.0
Brand:
Zinser 123
Zinser 123 Primer

Read 16 Reviews

This product is trash

1

we did everything according to the directions, even let it dry longer than suggested. Now, the paint is flaking off in sheets and we have to start over (sand, kilz, repaint, etc) We thought we were almost done with this project, and it looks like we're back to where we started.

Kansas City, Missouri

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I would never reccommend or purchase this product again

1

Multiple coats and peeled down to drywall.

Michigan

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Primer won't stick to itself

1

Purchased 123 Primer instead of Kilz. I have never worked so hard (3 coats later) trying to cover a medium blue-gray paint and water stain. On first coat, primer would not cover the paint. And on the second coat, primer just slidesss off itself. It doesn't stick or cover. Spent three times as long just trying to make it work...and I bought a 5 gallon bucket of this material.

Amarillo, Texas

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Don't Buy This!

1

This primer was on sale so I bought a gallon for a small painting job. This stuff is horrible! Every brush load drips like water. I was constantly cleaning up drips all over the floor and in areas on the wall where it would splatter even with the lightest of brush strokes. Save yourself the grief and spend the extra money on a quality product. You'll be glad you did.

South Dakota

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Problem with adhering to bare drywall mud

2

The product didn't adhere to dry mud areas on bare drywall. It peeled right off. We could not tape over it.

Gretna, NE

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Worst primer ever 1 star is too much

1

I bought this primer used it on my house. Before I could paint the primer started peeling off in big chunks. I will not buy this again. This was a wast of my money and time.

fillmore utah

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great coverage

4

I wiped all my walls and ceilings down with Dirtex, then applied the Bullseye 123 high coverage primer/sealer. I also add tint, this stuff makes the finished walls look like velvet, they're so smooth!!

Prince George, Virginia

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I get the name... 1 -2-3 because it takes 3 coats (sometimes 4)

2

I used this product this past weekend to cover some green and gold walls. After 3 coats, and in a few places 4, my walls were ready to paint. If I had lived closer to the store I would have returned it, and gotten something else. I would spend a little more and save a lot of time.

USA

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Zinsser 123 Primer: Good but not for toughest stains

4

Before I started using self-priming interior paints such as Behr's Premium Plus Ultra and its Valspar equivalent, Zinsser 123 Primer was my go-to product to prepare walls for a top coat. Just recently I had a contractor doing some repairs of damage caused by Tropical Storm Isaac. To bring the project in at the contract price he chose to use Gliddens America's Finest Interior Latex. When he was finished I was left with almost a full gallon of paint left so I decided to use it to freshen up some badly scuffed walls. But first I applied **Zinsser 123 Primer**, a good, moderately priced water-based, low VOC primer. For routine priming and moderate stain blockage it's hard to argue with this product. It adheres to most surfaces including metal and plastics and it has low odor. When I use it with "non-premium" paints it generally allows me to get one coat coverage unless I'm trying to drastically change colors or trying to prime a difficult color (yellow). If there's a particular shortcoming of Zinsser 123 Primer it's its inability to deal with water stains. No matter how many coats I use, Zinsser 123 Primer doesn't cut it when it comes to blocking and sealing water stains. For these I'd recommend a shellac-based primer/blocker such as **Zinsser BIN Primer/Stain Blocker**. Quality It's a Zinsser product. High quality is a given. Durability It's difficult to gauge the durability of a primer independent from the top coat, but we've never had any durability issues with Zinsser 123 Primer. Coverage In terms of square footage covered, I'd rate this a 4, but in terms of stain coverage and blockage its on par with other primers. Ease of Appliation One of its best characteristics is its ease of application (and low odor). It goes on about as well as any quality top-coat. That's a huge plus.

Boca Raton, FL

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A no-fail product if used correctly

5

Zinsser 123 Primer is a must for my home improvement projects, and so far I have had no trouble with it other than outside of the product's intended functions. I have used it on wood trim, cabinet doors and interior, and damaged drywall from wallpaper removal - all to no problem. The only exceptions are when the drywall itself has been soaked through due to leakage in the bathroom, thus thinning the drywall layers so that the primer has nothing dry/solid to adhere to. As for the complaints about peeling, as a rule of thumb I NEVER "believe" any claims of "no sanding necessary", because there's got to be a range of surface area available or varying degrees of gloss, that are working with or against the primer itself. The harder you make the Zinsser 123 Primer work, obviously it is going to have a greater chance of failing. There are too many different types of home improvement projects and surface challenges - so best bet is to sand/scuff even if lightly first. Next I will be trying it on some brick/fireplace, since the gallon can includes masonry in its application surface! Durability fantastic product as long as you work from a fresh can.

Plano, TX

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Zinser 123 Primer

2.7 16

43.8