I really like this tv. It may not be one of the "brand" names but I have been really satisfied with it. Picture Quality I think the picture is just fine on this television. It is sharp and the colors look good as well. Sound Quality The sound is good on this product as well. You can sit a decent amount of feet away from it and hear it great. Durability As far as durability, I think this tv is fine. It seems difficult for me to rate a tv on durability since it just stays in one place and hopefully will never get dropped! Design The design is slim and looks good on the stand. Performance Does what it is supposed to and the price was very reasonable.