Unilever I Can't Believe It's Not Butter - Original Reviews

Overall

3.83 of 5 (by 6 users)

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67%

33%

Unilever I Can't Believe It's Not Butter - Original Comparison

Most Helpful
Favorable Review

Very worthy and a close runner-up to my favorite!

AUG

2009

A few weeks ago, I found something odd in those coupon insert pages found in Sunday papers -- an advertisement which offered side-by-side $1.50-off coupons off of both "Promise" Buttery Spread and "I Can't Believe It's Not Butter!" Soft Spread. I had tried "Promise" and already pronounced it the champ...

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into trying new things, health conscious

AnnaBanana
Oak Park, IL

Most Helpful
Critical Review

I Can't Believe~They are trying to pull one over on the consumer

NOV

2008

We have used ICBINB for years and years. Love the taste, love the ease of use, love everything about it.

That is until last weekend.

We buy a pound every week. Usually we buy a pound in the tubs and one in the sticks. This week I picked up the tub and it didn't feel right. I've watched the price...

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a casual cook, practical

bearskin
Delavan, WI

Unilever I Can't Believe It's Not Butter -... Ratings and Reviews

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helpful
vote

5 lb.tub,you raised price $2, cut 20oz from pkg. ex customer

disgusted ex customer

FEB

2009

We've been customers since you first put I CANT BELIEVE ITS NOT BUTTER ON THE MARKET. We think it's a tasty alternative to butter. Now you've joined the rest of the manufacturers and decreased the amounts in your packages and substanciallyand raised the prices. It's no longer a viable alternative.

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mrsw1960
Carver, MA

Lovin' the taste

a casual cook, a busy person

FEB

2008

I Can't Believe it's Not Butter - Original is made with sweet cream buttermilk. It's a delicious alternative to actual butter. The rich, creamy taste you love is great for spreading on your favorite foods, baking or cooking.

Facts:

2g saturated fat
0g trans fat
0g carbs

Flavors:

Orginal (sweet cream buttermilk)
Light
Calcium
Fat Free
2- Mediterranean flavors

Available in:

Spread
Spray
Squeeze bottle

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BubleFan1
Houston, TX

It's NOT butter, thank God.

quality conscious

FEB

2008

I COULD believe this stuff wasn't butter. First of all, if I took butter out of the fridge there would be no way I could spread it on a slice of bread without making the bread look like it has been thru a meat grinder. Cold butter is just too hard to spread. ICBINB spreads extremely easy right out of the tub.

Also, try keeping butter tasting the same over a weeks time. The flavor changes are quite interesting to say the least. ICBINB tastes pretty much the same from first to last spread.

I would recommend this product for those who are looking for a great tasting spread, that can stay fresh... read full review »