My family has 6 cats and when we lived in small house we had to start using this litter. Other litter just weren't cutting it. And my dad has tried everything. This stuff really works. It helps with odor control and is easy to clean. Tidy cat as a brand in general is really great as far as kitty litter is concerned. Though the price is steep. At walmart we pay almost $9.00 for a pound container. But we still buy it so that should tell you how good it is.