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As my son grows, I find myself loving this store more and more. They send us birthday coupons for not only my son's big day, but for mine as well. Recently, we received an invitation to join Place Perks and have actually earned coupons. The program runs through the end of the year and I am hopeful that it will return in 2010 and will allow us to remain members. The jeans are very economical and last a very long time. We have multiple pairs of the same jeans and I'm sure my son's teacher/classmates think that he is wearing the same jeans over and over again... Maybe I should number them. Also, when they have sales, they have SALES. I purchased a two pack of underwear for less than $3 because they were marked down AND on sale....