I've used dozens of lip balms, and these two Love Oil Lip Balms are my favorite. Granted, it was an adjustment at first because there's a pretty strong organic smell, but that became a large part of the appeal. The texture is very soft and melts right into the lips. My only caution is to keep them away from the pets! My cats knock them down and my golden retriever eats them. Thank goodness for the web, because when our local Burlington VT store discontinued carrying them, I can still get them.