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First came my ING Direct saving account and ultimately a promotional offer whereby I would get $25 for branching out into a Sharebuilder venture. Such a deal was enough to seduce me and I've never looked back since.
My poison (I mean, stock) of choice is Whirlpool and every month $100 is automatically transferred from my checking account at Charter One to Sharebuilder to buy WHR shares. (There is a nominal charge per trade, I think it may be four or five dollars). So far, everything has worked perfectly (wait a minute, I have to knock on wood!) and even the latest economic adversities have not deterred me from following this path. The way I see it, no matter what happens in the housing industry, as long as people have to eat or do laundry, Whirlpool (who also own Maytag) probably aren't going out of business.
Since I am in a buying mode, the downtown in share prices really helped me as now my $100 a month is buying me more shares than it used to. I have faith that eventually those prices will return to normal or better -- and faith is what we really need now. Meanwhile, thanks to Sharebuilder, even I feel like I know what I'm doing when it comes to investing!
Last edited on Oct 19, 2008
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