I bought this mascara because it was one of sephora's best deals at the time. I found that even though sephora is a more respected brand, their mascaras and eye products are quite similar to drugstore prices. However, I found that this product in particular wasn't as high quality as I expected. The first time I used it I loved it - my lashes looked longer, fuller, and it went on easily. However, I found that it dried up more quickly than I expected. Although the product doesn't clump, it takes a long time to apply now. I also found that any moisture around my eyes (crying, allergies, getting poked in the eye, etc.) can get UGLY as this mascara drips everywhere with the slightest hint of moisture. It washes off easily, but can really put you in a bind if you don't have a mirror handy. I would say even though it's a reasonable price, there are still much better products out there that have more staying power.