I really recommend this to those who want great hair. I have long straight hair and have tried every type and brand shampoo there is. I have been using Pantene for a couple years now and tended to stick to the same one every time, it seemed to work OK for me. when I went shopping I seen the Pantene full and thick and decided to give this one a try, if I didn't like it I could give it to my girls. The next day at work, everyone went on and on about how good my hair looked. Instead of just being plain and straight, it had llift and volume. I love this product and will continue to use it.