I like the store and I like the style of clothing that they sell. I don't like that it appears to be mainly geared towards very thin people, as there does not appear to be a ton of styles for the plus size woman. Ease of Use The site is pretty easy to navigate. I like that everything is categorized perfectly, so whatever you are searching for that is what will come up. Product Selection They have tons and tons of styles for the 'skinny girl'. While they do not have as much as I would have liked to see for he plus size, they do have some items that are decent. Product Pricing Reasonably priced, although some items appear to be overpriced. They do have sale items with great percent off deal very often. Customer Service The customer service department is excellent. They are always very helpful and always willing to go the extra mile to assist you with whatever you need. Shipping and Returns Somewhat expensive, although not that much different from some of the other online stores.