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Maybelline Intense XXL Volume + Length mascara, as you may know from the commercials, takes two steps to apply, which I personally can't stand. First you apply the white stuff that's supposed to lengthen and volumize your lashes I guess, but if you don't apply the other side right away, before the white dries, then forget it. Welcome to having scary white eyelashes for the rest of the day. If you do apply it quickly enough though, then maybe it's not black and looks ok. On the other hand maybe only part of it is black and there are still spots where it is still white. Even if you get the black to cover all of the white, the end result is usually a mess with your lashes. My lashes have a natural curl to them on their own, so I look for mascaras that compliment that, but this one simply ruins it. It makes a total mess out of my lashes that all the eyelash curlers in the world can't fix! There are a lot of great Maybelline products out there, but this is NOT one of them. Save your money.