I love the ease of use of this stuff. I was going on interviews and needed something more professional-looking than my everyday Lip Smacker lip gloss. I didn't want a lot of color, so the pink was a perfect shade. I did have to put on the shiny top coat a lot, but I've tried lipsticks before and this is definitely the best I've tried. I love how the color stays on my lips and doesn't rub off on my teeth. It gives me confidence! I certainly don't wear it every day, but when I do need it, it doesn't let me down!