Mars - Coconut M&M's Review

I can't pass up trying something new, especially if it involves sugar and chocolate.  That said, even I was a little skeptical when I saw the latest from my beloved Mars company, Coconut M&M's.  The words Limited Edition on the top of the package caught my eye so I made sure to grab myself a bag before these babies were gone.

It was no surprise when the 1.50 oz. bag of Coconut M&M's barely made it out of the store and into my hands.  Only the threat of getting hit by a car in the store parking lot made me wait until I was safely inside my car before opening up my package.  I was expecting a beach-inspired coconut aroma to fill up my car but it just smelled like regular M&M's.  No matter.  I wasn't letting anything get in the way of my Coconut M&M's self-induced coma.    

I have to admit, the first bite wasn't the great enjoyment that I was expecting.  I can't quite describe the taste but it wasn't the coconut-chocolate Heaven that I had anticipated.  Not one to give up on chocolate easily (or ever), I tried a few more bites and finally decided that I liked these new Coconut M&M's.  I guess they are the kind of candy that have to grow on you.  I thought that there would be pieces of coconut in each M&M but after looking at the package again, I saw the words Artificial Flavor in very small print about the M&M logo.  Aha.  So this is basically chocolate M&M's doused in coconut flavoring.  None-the-less, I still like these and would buy them again.  

If you're familiar with the Peanut Butter M&M's, the Coconut M&M's are about the same size and not like the smaller regular Chocolate M&M's.  They come in fun green, white, and brown colors.  The white and brown colors represent the coconut, and the green color the palm tree that is pictured on the front of the package. 

My Viewpoint:

After giving these a good initial effort, I really do like the Coconut M&M's and encourage anyone to try them.  If you don't like them at first bite, don't despair and try, try again.  Like me, you might just end up going coo coo for Coconut M&M's.